In this Article:

Video Guidelines
Scheduling a Video Post on the Web
Scheduling a Video Post on Later’s iOS and Android Apps

Important:

  • Videos are only available on paid plans
  • Videos scheduled for Instagram Auto Publishing, Facebook, Twitter, and Pinterest must meet each social platform's publishing guidelines.
  • Videos can be scheduled from both Later on the web and Later’s iOS and Android apps.
  • Videos can be cropped and trimmed through Later on the web.
  • Videos can’t be edited in Later’s iOS and Android apps.

Video Guidelines

Videos scheduled through Later must meet the guidelines of each social platform. Use Later's video editing tools to trim your videos for length or crop them for size. 

Instagram Auto Publishing

  • Length: 3 to 60 seconds
  • Frame rate: 23 to 60fps
  • Aspect ratio: 1.91:1 to 4:5

Twitter

  • Length: 0.5 seconds to 2 minutes and 20 seconds
  • Aspect ratio: 1:3 to 3:1
  • Dimensions: 32 x 32 to 1280 x 1024

Facebook

  • Length: 1 second to 40 minutes
  • Aspect ratio: 16:9 to 9:16

Pinterest

  • Length: 4 seconds to 15 minutes 

Scheduling a Video Post on the Web

  1. In Later on the web, drag and drop your video from your Side Library onto your Calendar.
  2. To crop the video and trim its length, click Edit on the video.
  3. Add a caption and adjust the scheduled date and time if needed.
  4. Select Auto Publish or Notification (Instagram only).
  5. Hit Save.

Note: If you’re scheduling a video that’s too tall or wide, you’ll have to crop it before you can save. If it’s too long, you’ll have to trim it. 


To crop a video post: 

  1. Click Edit on the video.
  2. Use the freeform crop tool to crop the video to the size of your choice, or select one of the social platform crop sizes
  3. Click and drag on the cropped video to adjust its position and size. 
  4. Click Update Video to save.  


To trim a video post:

  1. Click Edit on the video. 
  2. Select Trim.
  3. Click and drag the start and/or end of the video to adjust its length.
  4. Click Update Video to save.


If you’re Auto Publishing your video, you can also choose a thumbnail cover:

  1. Select Thumbnail Cover under the video.
  2. Choose the video frame you want for the cover image on Instagram.
  3. Click Update Cover.

Scheduling a Video Post on Later’s iOS and Android Apps

  1. Tap Media.
  2. Select the video you want to schedule.
  3. Tap Create Post.
  4. Select the profile you want to create the post for. 
  5. Write your caption and add hashtags.
  6. Edit your publishing method if needed.
  7. Pick a date and time for your video post to go out. 

Note: Videos can’t be cropped or trimmed in Later’s iOS and Android apps. If your video is too tall, wide, or long, you won’t be able to Auto Publish it through Later’s mobile apps. You can change your publishing method to Push Notification or use Later’s web app to schedule and edit it. 

Related Articles:

How to Publish a Video Post
Uploading Videos on Later
How to Schedule a Video for Pinterest

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