Instagram has 3 different types of profile: business, personal, and creator. Due to Instagram’s API limitations, each profile type has access to different features in Later. 

Instagram Business Profile

Instagram’s API grants business profiles more capabilities than other types of profiles. Because of this, Instagram business profiles have access to more features in Later. 

What Business Profiles Can Do 

What Business Profiles Can’t Do

Want to switch to an Instagram business profile? Learn how to switch

Instagram Personal Profile

Instagram personal profiles are the only type of profile that can go private on Instagram. But Instagram’s API limits the features that Later can offer personal profiles. 

What Personal Profiles Can Do

What Personal Profiles Can’t Do

  • Auto Publish any Instagram posts
  • See analytics, including follower count and number of likes or comments for a post
  • Manage Instagram comments with Conversations
  • Collect media from Instagram Tags, Mentions, or hashtags

If you have a personal Instagram profile that’s public, consider switching to a business profile

Instagram Creator Profile

Instagram creator profiles were designed to give influencers a way to take control of their accounts within Instagram. But due to Instagram API limitations, creator profiles don’t have access to all the features business profiles have in Later. Because of this creator profiles are treated the same as personal profiles in Later.  

What Creator Profiles Can Do

  • Publish Instagram posts through push notifications

What Creator Profiles Can’t Do

  • Auto Publish any Instagram posts
  • See analytics, including follower count and number of likes or comments for a post
  • Manage Instagram comments with Conversations
  • Collect media from Instagram Tags, Mentions, or hashtags

Want to get the most out of Later? Switch to an Instagram business profile

Related Articles:

How to Switch your Personal Instagram Profile to a Business Profile
What's the Difference Between Auto Publish & Notification Posts?

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